From the Promoter
A raunchy, cylinder-shaped ginger of Eastern European ancestry might not be the first dude you'd peg for rap stardom, but that's exactly the mantle Action Bronson is on the verge of possessing. Over the last few years, the 28-year old Queens native has become one of hip-hop's most charismatic and colorful new characters, thanks to his wicked sense of humor, a buffet of impressive releases and the rare knack for updating cherished East Coast aesthetics into indisputably modern music.
In 2011, The New York Times hailed Bronson as “one of the most promising prospects in New York hip-hop.” That formidable potential is now being realized. When Bronson gleefully tossed slabs of meat from Peter Luger’s famed steakhouse into a wild-ass crowd at the Music Hall of Williamsburg, the mosh pit of skaters, knuckleheads, rap purists and young women was evidence of his ever-widening appeal.
Born Ariyan Arslani, Bronson grew up in Forest Hills, Queens, the son of an Albanian immigrant father and a Jewish mother from Brooklyn. He was an only child, but the population of the two-bedroom apartment swelled to as many as 13 inhabitants due to cousins, aunts, uncles and refuges from ethnic strife in Kosovo.