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MS MR

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Band Details

From the Promoter

NYC-based, indie-pop duo MS MR has announced a performance at Venue on October 23 in support of their debut album, Second Hand Rapture.

The mysterious New York City-based musical duo MS MR (Lizzy Plapinger and Max Hershenow) emerged to make their imprint on 2012 with "Hurricane," an introspective alt-pop masterpiece heralding the arrival of a new band, a new sound and a new approach to pop. An unofficial video for the track popped up on YouTube in May 2012 and has since garnered more than 1.5 million views. Awarded ‘Best New Track’ on Pitchfork, the duo's single quickly rose to number one on Hype Machine.

“We’re interested in exploring the nature of mixed media and collage,” says Lizzy, “and how music transcends all these various platforms.” Chief among them is MS MR’s lively—if thoroughly mystifying—Tumblr page, which they used unprecedentedly to debut their EP, the critically lauded Candy Bar Creep Show. “Hurricane" joined "Bones," "Dark Doo Wop," and "Ash Tree Lane" on the self-released EP, which they released in the fall of 2012.

Mainstream and underground press on both sides of the Atlantic soon took notice and before long MS MR’s songs were popping up everywhere, including “Bones” on the trailer for Game of Thrones Season 3 and "Hurricane" on catwalks everywhere during Fashion Week. "Prepare to be blown away," predicted the Guardian. KCRW praised the pair's "brilliantly produced cinematic pop" while the NME marveled, "There's a spark of innovation to New York newcomers MS MR that doesn't come so soon with new bands." Soon after the release of their EP, the duo signed a deal with Columbia Records for the worldwide release of their debut album.

In the beginning of 2013 MS MR released “Fantasy,” the first track off of their upcoming album Secondhand Rapture. For the full-length Lizzy and Max initially wrote and recorded all the tracks in Max’s home studio in Brooklyn. Composed over the course of a year and produced by Max, the duo then brought in Tom Elmhirst (Adele, Amy Winehouse), to mix the full-length and add some additional production at the legendary Electric Lady Studios. “It was a big leap from the glorified closet where we recorded our demos to our first real studio," says Max, "but it was an amazing opportunity for us to augment the tracks with some live instrumentation and to work with Tom, one of our musical heroes.”

Secondhand Rapture is an intriguing aural Jenga that combines humbled ballads (“Dark Doo Wop”), experimental epics (“Head is not My Home”), and pure pop belters ("Think of You") alike. It expands on what Candy Bar Creep Show sketched out, seamlessly referencing everything from ’80s new wave to ’90s pop, doo-wop to country. “We both listen to a lot of different music from all different genres and time periods,” says Lizzy. “We wanted to create an environment that was cinematic and grandiose but also self-aware and playful. It wasn't until we finished writing that we found the sonic threads that tied certain tracks together. These ultimately became the album.”

Translating the recorded tracks to a live stage was a challenge the duo hadn't considered while writing, but support tours with Marina and the Diamonds, GROUPLOVE, and Jessie Ware gave them time to develop into an act the Village Voice called "intoxicating" and voted one of the best shows of the summer. MS MR will be touring extensively throughout 2013, playing headline shows and many festivals around the world including Glastonbury in the UK, Lollapolloza in Chicago, and Splendour in the Grass in Australia.

Promoter

LiveNationlivenation.com

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